User Experience & Interactive Design Services
Digital Marketing & Media provides User Experience and Interactive Design Services to corporate software development teams and business stakeholders.
We help project stakeholders make sure targeted users can successfully achieve desired goals and complete desired tasks.
Below is a list of the services we provide throughout the project life cycle.
The Project Life Cycle
(a basic summary of software development activities)
- 1) Discovery
- 2) Design
- 3) Development
- 4) Deployment
1) Discovery - We communicate and determine project goals by developing the following items. These items align and manage the expectations of the project stakeholders and they communicate the functional design of the application to the implementation team.
- Wire Frames
- User Flows
- Interaction Flows
- Prototypes ( click thru & functional)
- Brand Integration / “Look-and-feel”
2) Design - We bridge the gap between design and programming. Our team consists of seasoned designers who are programming savvy with enterprise software experience. We are skilled at developing designs that are functional, can be implemented by the development team, and conform to an organization’s branding standards.
- GUI (Graphical User Interface) layouts
- Brand integration
- Screen templates
- Prototypes
3) Development – We create the GUI styling code that will be used to layout the application. We work side-by-side with the development team to assist and make sure the application’s screens look and behave as expected.
- CSS Development
- (Cascading Style Sheets) - New Media Development
- Flash, Video, Audio: create, manage, and help integrate new media assets
4) Deployment - Upon each release we help with debugging , gathering user feedback, and adjusting the GUI if necessary.
- User Testing
- GUI Enhancements
